Google launched an automatic video captioning service for YouTube videos in an effort to make the visual clips more accessible to deaf people or anyone searching for videos online, but some see advantages for search engine optimization, too. The machine-generated service will generate English-only captions initially on 13 partner channels. The service combines Google’s automatic speech recognition (ASR) technology with the YouTube caption system to offer automatic captions.

If you have a video marketing strategy, you need to take a look at this. Definitely a game changer for video SEO. It’s definitely more important than ever to have clear voiceovers in your videos which can be easily transcribed with this technology.