To fill the void, this post offers wary small business owners, CMOs and marketing managers a 30,000 guerrilla vendor gut-check litmus test. Use these 20 procedures as first-line-of-defense screenings to evaluate whether your experts have kept current or are messing with your livelihood.  You may be surprised by the results.

Good post and checklist on how to differentiate a real SEO expert from those SEOs who are just using outdated techniques to get by. Must read if you are contemplating hiring an SEO.